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Business Continuity and Disaster Recovery are often be confused as one and the same, when in fact there are fundamental differences between the two.

In this blog you’ll gain a deeper understanding of business continuity and disaster recovery, how people often mistake them to be interchangeable and crucially, why they should be treated as separate entities within your business.

Let’s start things off with Business Continuity. In a nutshell, this is a business approach that will allow you in the event of a crisis, to keep your business running, from people, to systems, locations PR responses and more. It will also enable your business to return to full functionality after the event is over.

Disaster Recovery, on the other hand, should be viewed as part of your overall Business Continuity plan. The main aim of this is being able to restore your IT environment as quickly and efficiently as possible following any incident. This would include any back up or IT contingency approaches your organisation has in place to protect critical applications and functions of the business.

Disaster Recovery is used to minimise business downtime and recover vital infrastructure and operations, allowing you to get your business and key operations, back up and running.

So, what are the key differences?

There are some instances where they act independently of one another. For instance, if an incident occurs that doesn’t impact your IT infrastructure, like a public relations crisis for example, your business should cater for this within your Business Continuity plan.

However, if you experience software corruption or server downtime, you’ll still have to evoke your Business Continuity plan but focus specifically on the Disaster Recovery element of this.

Of course, there are times where your BC and DR plans will overlap. For example, if you’re hit with a cyber attack there will be a DR element to get your systems back online quickly and securely with the wider Business Continuity plan taking account of your PR response and communication to customers.

With other incidents, such as workplace flooding, your DR plan would have to be applied to fix the affected infrastructure or to invoke fail over to a secondary site, while your BC plan would be used to communicate with those affected and provide updates to your employees, customers and partners.

How can we help?

At Kick we’re disaster recovery specialists and we’ve been working with customers for almost 40 years to protect, back up and secure their IT environments. We can work with you to provide you with the confidence that if disaster strikes you’ll be able to get your essential IT systems back up and running with minimal disruption and essential data recovered.

What can you expect from our Disaster recovery service?

  • Access to our market leading cloud-based disaster recovery product from global provider StorageCraft 
  • Flexible off-site capability to recover data from daily, weekly and quarterly restore points 
  • Removes the need to manage and maintain on-site dedicated disaster recovery hardware, reducing costs and eliminating risks associated with insufficient capacity to cope with significant system failover 
  • Assurance that your systems should be back online within hours, if disaster occurs 
  • Expertise to offer step-by-step assistance with developing and testing your Disaster Recovery Plan, kicking off with our easy to use DR plan template 
    For further information on our disaster recovery as a service you can speak directly with your account manager.  If you are new to Kick then contact us or call us on 01698 844 600 to arrange a no-obligation chat.

Rachel Timmins

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Rachel Timmins

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